Hey, I'm Rick
I’ve spent the last 10 years designing systems for enterprise and SaaS products that go from 0 to 1. I’ve focused on making simple equitable solutions for complex problems. Let’s talk.
Design thinking
Storytelling
User research
Interaction design
Prototyping
Usability testing
Selected Work
What people say
Big wins
Award winning
Midas HD96 awarded best in show InfoComm (2022, 2024).
100% uptake
Proven record of iteratively improving the customer experience.
70+ NPS Score
Accountable improvements with real world metrics.
$20+ Million
Presale revenue based on visual design and brand recognition.
> Efficiency
Reducing candidate completion time by over 50%
>800,000
Candidates served feedback





